Privacy Policy

Last updated: Jan 20, 2026

The Watercolor Way (“we,” “us,” or “our”) values your trust and respects your privacy. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website, join our membership, or interact with our content.

By using our website or services, you agree to the practices described below.

1. Information We Collect

We may collect the following types of information:

Personal Information you provide

  • Name

  • Email address

  • Phone number (if provided)

  • Billing information (processed securely by third-party payment providers)

  • Account login information

Automatically collected information

  • IP address

  • Browser type and device information

  • Pages visited and actions taken on our site

  • Referral sources (such as ads or social media)

We only collect information that is necessary to provide and improve The Watercolor Way experience.

2. How We Use Your Information

We use your information to:

  • Create and manage your membership account

  • Process payments and subscriptions

  • Deliver lessons, replays, and membership content

  • Communicate important updates, reminders, and support messages

  • Send emails related to your membership (you can unsubscribe from non-essential emails at any time)

  • Improve our website, content, and user experience

  • Comply with legal and financial obligations

We do not sell your personal information.

3. Payments & Third-Party Services

Payments are processed securely through third-party providers such as Stripe. We do not store or have access to your full credit card details.

We may also use trusted third-party tools for:

  • Website hosting and analytics

  • Email communication

  • Membership and content delivery

  • Community hosting (such as private Facebook groups)

These providers only receive the information necessary to perform their services and are required to protect your data.

4. Cookies & Tracking Technologies

We may use cookies and similar technologies to:

  • Understand how visitors use our website

  • Improve site performance and functionality

  • Support advertising or remarketing efforts (such as Facebook or Instagram ads)

You can disable cookies through your browser settings if you prefer.

5. Email Communication

By joining The Watercolor Way, you agree to receive emails related to:

  • Your membership

  • Live lesson reminders

  • Account updates

  • Helpful resources and announcements

You may unsubscribe from promotional emails at any time by clicking the unsubscribe link at the bottom of our emails. Essential account and billing emails will still be sent.

6. Community & User-Generated Content

If you choose to participate in our private community or share your artwork, comments, or feedback:

  • Your posts may be visible to other members

  • You are responsible for the content you share

  • We reserve the right to remove content that violates community guidelines

Please do not share personal or sensitive information publicly within the community.

From time to time, we may wish to share examples of member artwork, testimonials, or community feedback for educational or promotional purposes. Any such use is governed by our Terms and Conditions. We will never claim ownership of your artwork, and you may request that your content not be used for promotional purposes by contacting us at [email protected].

7. Data Security

We take reasonable measures to protect your personal information using industry-standard security practices. While no system is 100% secure, we work to safeguard your data and limit access to authorized parties only.

8. Your Rights & Choices

Depending on your location, you may have the right to:

  • Access the personal data we have about you

  • Request corrections or updates

  • Request deletion of your account and personal data (subject to legal and billing requirements)

To make a request, contact us at:
[email protected]

9. Children’s Privacy

The Watercolor Way is intended for adults. We do not knowingly collect personal information from children under the age of 13.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated date. Continued use of our website or membership indicates acceptance of the updated policy.

11. Contact Us

If you have questions about this Privacy Policy or how your information is handled, please contact us at:

[email protected]

Power Up Your

Content Strategy

Unlock your brand's potential with our expert content marketing solutions.

Copyright © 2026 · The Watercolor Way